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Emotion by Design: Creative Leadership Lessons from a Life at Nike

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Westermann R, Spies K, Stahl G, Hesse FW. Relative effectiveness and validity of mood induction procedures: A meta-analysis. Eur J Soc Psychol. 1996; 26: 557–80. Yuen KSL, Lee TMC. Could mood state affect risk-taking decisions?. J Affect Disord. 2003; 75:11–18. pmid:12781345 Flam, Helena (1990): Emotional Man. Corporate Actors as Emotion-motivated Emotion Managers. In: International Sociology 5, S. 225–234. Fernández CF, Mateos JCP, Ribaudi JS, Fernández-Abascal EG. Spanish validation of an emotion-eliciting set of films. Psicothema. 2011; 23:778–85. pmid:22047873

Desmet, P.M.A., & Dijkhuis, E. A. (2003). Wheelchairs can be fun: a case of emotion-driven design. Proceedings of the International Conference on Designing Pleasurable Products and Interfaces, June 23-26, 2003. Pittsburgh, Pennsylvania, USA. New York: ACM publishing. Harmon-Jones E, Amodio DM, Zinner LR. Social psychological methods of emotion elicitation. In: Allen JACJJB, editor. Handbook of emotion elicitation and assessment. Series in affective science. New York, NY, US: Oxford University Press; 2007. p. 91–105. Velten E. A laboratory task for induction of mood states. Netherlands: Elsevier Science; 1968. p. 473–82.Baños RM, Botella C, Rubio I, Quero S, Garcia-Palacios A, Alcaniz M. Presence and emotions in virtual environments: the influence of stereoscopy. Cyberpsychol Behav. 2008; 11: 1–8. pmid:18275306

Left DLPFC is associated with encoding and organization of material to be remembered; Right DLPFC is associated with memory retrieval ( Dobbins et al., 2002). PrEmo is a non-verbal self-report instrument that measures seven positive and seven negative emotions. The unique strength of PrEmo is that it combines two qualities: it measures distinct emotions and it can be used cross-culturally because it does not ask respondents to verbalize their emotions. In addition, it can be used to measure mixed emotions. PrEmo data can be useful for evaluating the emotional impact of existing designs (e.g. for creating an emotional benchmark), or for creating insights in the relationship between product features and emotional impact that are valuable in an early design stage. Regarding the influence of the different variables considered in the experimental procedures, the present meta-analysis shows the need to consider the characteristics of the stimuli, film clips in this case, since the way they are used may affect the strength of the mood induction generated in the procedure.I’ll recommend this book to those who are interested in the ways in which organisations make their way in the world. It isn’t a corporate biography and can at times be technical. But its readership shouldn’t be limited to those with an interest in marketing. It’s for those who want to get things done in their workplace and empower their teams. Who want to, to coin a phrase, just do it.

Sato W, Noguchi M, Yoshikawa S. Emotion elicitation effect of films in a Japanese sample. Soc Behav Pers. 2007; 35: 863–74. Reflective design is the highest level of Norman, Ortony, and Revelle's three-level model of emotion and design. At this level, we use information from both visceral and behavioral processing (i.e. the other layers) in combination with our knowledge and experiences. Unlike the visceral and behavioral levels, reflective processing does not have direct access to sensory information. Instead, sensory information is filtered through the unconscious levels of processing (i.e. visceral and behavioral), which influences our perspective and thoughts as a result. Reflective design presents the biggest challenge to us as designers, as customers and users have different opinions, attitudes, memories, and life experiences which are called upon when we make value judgments during reflective processing. To tap into the reflective level successfully, we must investigate what users want from our products, not just in terms of how they intend to use them but also how they might fit into and enhance their lives. References & Where to Learn More Västfjäll D. Emotion induction through music: A review of the musical mood induction procedure. Music Sci. 2001; Spec Issue, 2001–2002: 173–211. Studies in psychology ( Metcalfe and Mischel, 1999) and neuroscience ( Dolcos et al., 2011) proposed that cognition and emotion processes are operated at two separate but interacting systems: (i) the “cool cognitive system” is hippocampus-based that is associated with emotionally neutral cognitive functions as well as cognitive controls; and (ii) the “hot emotional system” is amygdala-based that responsible for emotional processing and responses toward unconditioned emotional stimuli such as appetitive and fear-evoking conditions. In addition, an early view of a dorsal/ventral stream distinction was commonly reported between both systems. The dorsal stream encompasses the dorsolateral prefrontal cortex (DLPFC) and lateral parietal cortex, which are involved in the cool system for active maintenance of controlled processes such as cognitive performance and the pursuit of goal-relevant information in working memory (WM) amidst interference. In contrast, the hot system involves the ventral neural system, including the amygdala, ventrolateral prefrontal cortex (VLPFC) and medial prefrontal cortex (mPFC) as well as orbitofrontal (OFC) and occipito-temporal cortex (OTC), all of which encompass emotional processing systems ( Dolcos et al., 2011). Nonetheless, recent investigations claim that distinct cognitive and emotional neural systems are not separated but are deeply integrated and contain evidence of mediation and modulation ( Dolcos et al., 2011; Okon-Singer et al., 2015). Consequently, emotions are now thought to influence the formation of a hippocampal-dependent memory system ( Pessoa, 2008), exerting a long-term impact on learning and memory. In other words, although cognitive and affective processes can be independently conceptualized, it is not surprising that emotions powerfully modify cognitive appraisals and memory processes and vice versa. The innate emotional systems interact with higher brain systems and probably no an emotional state that is free of cognitive ramifications. If cortical functions were evolutionarily built upon the pre-existing subcortical foundations, it provides behavioral flexibility ( Panksepp, 1998).Koval P, Pe ML, Meers K, Kuppens P. Affect dynamics in relation to depressive symptoms: variable, unstable or inert? Emotion. 2013; 13: 1132–41. pmid:23914765 Simply copy and paste the text below into your bibliographic reference list, onto your blog, or anywhere else. Jenkins LM, Andrewes DG. A new set of standardised verbal and nonverbal contemporary film stimuli for the elicitation of emotions. Brain Impair. 2012; 13: 212–27. Biostat. Comprehensive meta-analysis [computer software]. Retrieved from http://www.meta-analysis.com 2005 Samson AC, Kreibig SD, Soderstrom B, Wade AA, Gross JJ. Eliciting positive, negative and mixed emotional states: A film library for affective scientists. Cogn Emot. 2016; 30: 827–56. pmid:25929696

Leite J, Carvalho S, Galdo-Alvarez S, Alves J, Sampaio A, Goncalves OF. Affective picture modulation: valence, arousal, attention allocation and motivational significance. Int J Psychophysiol. 2012; 83: 375–81. pmid:22226675 Silvestrini N, Gendolla GHE. Mood effects on autonomic activity in mood regulation. Psychophysiology. 2007; 44: 650–9. pmid:17532804 The triune brain model may not be an entirely accurate depiction of the human brain and its development, but the concept As the bridge between stimulating, warm colours (red, orange, yellow) and calming, cool colours (blue, purple), green is the most balanced of colours, lending it an air of stability. It's also a popular choice as an accent or for calls-to-action because it stands out, but more softly than the warmer colours. In Western culture, it also represents money and financial safety.Pongratz, Hans J. (2002): Emotionalität und Effizienz. Typen von Erwerbsorientierungen und Lebensführung im Vergleich. In: Margit Weihrich/ G. Günter Voß (Hrsg.), Tag für Tag. Alltag als Problem — Lebensführung als Lösung? München/Mering: Rainer Hampp, S. 47–68. As a library, NLM provides access to scientific literature. Inclusion in an NLM database does not imply endorsement of, or agreement with,

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